Last week in B2B: McKinsey predicts the future, Codeacademy's 50M user PLG playbook, IRL events are making a comeback, and more.

ChatGPT is quoting Google, featured snippets are fading, and zero-click content is your new growth channel — here’s what smart B2B teams are doing next.

Last week in B2B: ChatGPT Agents are here, brand-demand disconnects, how to delegate, and more

Last week in B2B: New hot B2B marketing product, AI-content doesn't hurt your SEO, Disney's 10 storytelling rules, and it seems like AI SDRs work

Does it mean that "AI work" is really working?

Last week in B2B: The great differentiation, making your product a must-have, should you hire fractional execs, and more

AI is changing how people discover products, differentiation is the new moat, and B2B teams are rethinking what actually drives growth.

Last week in B2B: What's working right now, attention is luxury, reinventing SEO, and more

Last week in B2B: ChatGPT eats B2B software, who's favored in AI search results, $7m ABM strategy, and more

Last week in B2B: Altman on the future of AI, HubSpot's AI playbooks, 550M data points on product tours

Last week in B2B: AI revenue surges, website deal-breakers, secret growth plays, and more

The most valuable B2B insights from the past week - so you don’t have to dig through the noise.